Christian Janiesch, Christoph Rosenkranz & Ulrich Scholten

Journal Article: An Information Systems Design Theory for Service Network Effects

The  Journal of the Association for Information Systems published on October 1, 2019 the "DYNO theory" explaining how to design, control, grow and harness self-enforcing network effects around Web-based Service platforms. The research team consists of Professor Christian Janiesch (Wuerzburg University), Professor Christoph Rosenkranz (Cologne University), and Dr. Ulrich Scholten, founder of VentureSkies.

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